Video

Journey Of A Thousand Choices

October 2023 | SITKA Gear

I was never supposed to be a hunter. I didn’t grow up exposed to it, nor did anyone in my family. But after years of getting my hands dirty peeling back the layers of nutrition, food systems, and ecosystem health, I arrived at its doorstep. Hunting had merged with my land ethic, and I now needed to figure out how to do it. I went from not knowing what a seasonal vegetable was to being a market farmer, managing a 250-acre homestead and eventually learned how to restore large landscapes for wildlife habitat and wild food—I was alive, everything in me felt like I had found my path.

Outside Magazine Outdoor All-Stars: Wylder Goods

July 2019 | Outside Magazine

In 2015, Lindsey Elliott and Jainee Dial were sick of the “shrink it and pink it” paradigm that dominated the outdoor industry. So they created Wylder Goods, the first (and still only) online outdoor retailer for women that features an inventory vetted for functionality and sustainability. “We wanted a space that framed outdoor women in a way we were more comfortable with being portrayed,” Elliott says.

But Wylder Goods is much more than an online store. It’s also a journal and social hub that shares stories of women in the outdoors, and it’s a megaphone for like-minded nonprofits. Elliott is especially proud of Wylder’s new Field Trips, small retreats designed to showcase the different ways women are participating in the outdoors. “We’re spending time with farmers and scientists and entrepreneurs—they all have this amazing expertise and live adventurous lives that need to be highlighted.”

Wylder Goods: Live on Kickstarter

April 2016 | Kickstarter

When most people think of Kickstarter, they think of two things: products, and backers. But, as the team at Wylder Goods knows, Kickstarter can raise money for more than just products–it can help create entire platforms.

On May 31st, 2016, Wylder Goods completed their mission to crowdfund an online marketplace for the modern outdoorswomen, raising $54,283 from 606 Kickstarter backers.

Wylder’s co-founders, Jainee Dial and Lindsey Elliott, not only crowdfunded their marketplace for outdoorswomen, they also incorporated it as a Benefit Corporation, or B-Corp. This means having a positive impact on the environment and society are built into Wylder’s bottom line.

Hunters and Anglers Talk About the Importance of the Colorado River

July 2019 | TRCP

For decades, the Colorado River hasn't reached the sea. Here’s what that means for outdoor recreation. Produced by the Theodore Roosevelt Conservation Partnership with Lindsey Davis of Wylder Goods and Bill Christensen from the Rocky Mountain Elk Foundation.